In today's episode, I invited Shivanku (Shiv) Misra. Shiv is a senior analytics and insights executive with 12+ years of leadership experience in developing and implementing transformational solutions with quantifiable business impact - across multiple domains including CPG, Hospitality, Financial Services, Gaming, Technology, Retail Sales, and E-commerce. He has proven expertise in starting, and successfully growing data and analytics function ground up, at multiple Fortune 500 companies. Shiv has till date delivered the business impact of more than $2 billion over the last decade, leading high-performance global distributed, and functionally diverse teams
Currently, Shiv leads the marketing and digital analytics at Hilton Worldwide. Prior to this, he started and led the ‘Data Science & Analytics’ function for the US business of Heineken. Worked with PayPal on delivering quantifiable value through real-time decision science. Institutionalized analytics at the world’s largest lottery operator helping achieve record revenue growth for $2.5 BN business, using actionable insights & innovative product design backed by machine learning, and predictive modeling.
The Podcast is available on the following platforms